Online Search Engine Optimization Training

seo training
Search Engine Optimization (SEO)

It is a technic of increasing visibility of a website in search results of a search engine using Below Technics:

Introduction to Website and Architecture

  • Introduction to Website
  • Understanding the website layout
  • Find the issues in website (Present Website)
  • Understanding Website Navigation
  • Understanding Website Used Technologies

What is Domain and Hosting?

  • How to choose Domain Name
  • Types of Domain Available and which one to choose.
  • What is Hosting? Types of Hosting
  • Difference Between Domain and Hosting

Blog Design Using Content Management System

  • Design Blog or Website Using WordPress (Other CMS)
  • How to Create and Setup
  • Theme Selection
  • Design Header , Body Section and Footer
  • Menu Design (Navigation) Depends on Requirement
  • What is Plugin
  • Install SEO Plugin
  • How to create post, pages and categories
  • How to optimize pages
  • How to Implement widgets

Google Webmaster Tool (Search Console)

  • How to Verify Website
  • HTML Improvement
  • Structure Data
  • Data Highlighter
  • Schema Tag Appearance
  • Internal Links and External Links
  • Crawl Errors / 404 Errors
  • Google Fetch for Desktop and Mobile
  • Verify sitemap and robots.txt file present or not
  • Blocking the Crawler and blocked pages
  • Search Analytics
  • Links to Site / Internal Links
  • Remove URLS from index
  • Content Keywords

Keyword Analysis for Business

  • What is Keyword?
  • Identify keywords related to your Business
  • Research on keywords
  • Different types of keywords
  • Analysis of keywords using Keyword Planner
  • Competitor analysis
  • Fitting right keywords to the project

On page Optimization

  • Importance of On Page SEO
  • Website Architecture
  • Technologies used for website development
  • What is On Page?
  • Differences between dynamic and static sites?
  • File Rename
  • Url friendly structure
  • Title tag optimization
  • Meta tags optimization
  • How to write meta description
  • Meta robots
  • Header optimization
  • Footer optimization
  • Internal Linking Stratergies
  • Content writing for SEO
  • Site maps submission
  • How to Optimize Images
  • robots.txt
  • Dynamic site optimization techniques

Off Page Optimization

  • What is Off Page Seo?
  • Factors of Off Page
  • List of Off Page SEO Technics
  • On Page Vs Off Page
  • List of SEO Methods
  • How to build Back links?
  • Type of linking methods
  • Link checking tools
  • Directory submissions
  • Social book marking submission
  • Posting classifieds
  • Importance of integration of blog to gain SEO
  • Local listing
  • Importance of social buttons and social media in SEO
  • Press release submission in seo

Black Hat SEO Techniques

  • Keeping Hidden text in Pages
  • Clocking
  • Keyword Stuffing
  • Doorway pages
  • Submission using Software

SEO Diagnosis & Report Generation

  • SEO Reporting Tools
  • SEO Diagnosis Chart
  • SEO proposal to the Clients
  • SEO Report card generation
  • SEO Review

Work With Live Project

  • Prepare Prototype Plan
  • Implement SEO Factors based on prototype
  • Understanding the Competitors
  • Generating SEO Reports

Demo Class

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 Google Certification from Google Academy