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Top 25 Features of Google My Business for Marketers

Top 25 Features of Google My Business for Marketers

Google My Business (GMB) has evolved into an indispensable tool for marketers seeking to boost their online visibility and engage with local customers effectively. With its wide array of features, GMB offers an invaluable platform for businesses to showcase their brand, attract customers, and optimize their online presence. Here are the top 25 features within […]

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Finding a Digital Marketing Internship for MBA Students

Finding a Digital Marketing Internship for MBA Students

Finding a Digital Marketing Internship for MBA Students Securing a digital marketing internship can be a valuable opportunity for MBA students looking to gain practical experience and enhance their skill set in the ever-evolving field of marketing. This guide aims to provide a comprehensive overview of how MBA students can find digital marketing internships. By

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Google Analytics 4 (GA4) vs Universal Analytics

Google Analytics 4 (GA4) vs Universal Analytics

Google Analytics 4 (GA4)  vs Universal Analytics Google Analytics 4 (GA4) is the latest version of Google Analytics, while Universal Analytics (UA) is the previous version. Here are some key differences between the two: Data collection: GA4 uses a new event-based data model, which allows for more flexibility in tracking user interactions on your website

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How to Beat Your Competitors using SEO

If you’re planning to improve your online business through Search Engine Optimization techniques, you have to first identify your competitors. Example: If you’re running an MBA College in Bangalore then your competitors will be all those who are running MBA programs in their colleges in Bangalore. You have to rank for a few keywords like

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Top 5 Google tools that make digital marketing easy

1. Google Analytics This is a free tool that you can use for tracking visitor traffic to your website and also generate reports from. With the Google Analytics tool, you can also track file downloads, form tracking, transaction tracking, etc.  Advantages of Google Analytics the location of your website visitors. what your visitors are searching

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