Discover underrated CRM tools that can transform your small business—boost customer relationships, sales, and productivity effortlessly.
Zoho CRM offers powerful automation, lead tracking, and multi-channel communication. Its AI assistant, Zia, predicts customer behavior. Affordable and scalable, it’s ideal for small businesses that want enterprise-level features at a fraction of the cost.
Freshsales provides a built-in phone system, email, and AI-powered insights. It simplifies lead scoring and sales tracking with an intuitive dashboard, perfect for small teams focused on growing faster with data-driven decisions.
Agile CRM combines contact management, marketing automation, and customer service tools in one platform. With features like email campaigns, web tracking, and social integration, it’s a one-stop solution for small business growth.
Capsule CRM offers a clean, easy-to-use interface with contact management, task tracking, and pipeline management. Ideal for startups and service providers who need a lightweight but efficient tool to manage client relationships.
Insightly blends CRM with project management. Track leads, manage tasks, and connect workflows with email integrations and automation. Great for businesses juggling customer relationships and internal projects on one platform.
Streak is a CRM built directly into Gmail, allowing you to manage deals, pipelines, and contacts from your inbox. It’s perfect for solopreneurs and small teams who live inside their email and want seamless CRM functionality.
True to its name, this CRM is built for simplicity. It offers sales pipeline tracking, marketing automation, and customer service tools, all accessible through a clean, user-friendly interface with solid support for small businesses.
Keap combines CRM, marketing automation, and e-commerce tools in one. Automate follow-ups, schedule appointments, and manage payments. It’s especially great for service-based businesses needing all-in-one functionality.
Pipedrive is a visual sales CRM designed to help small sales teams stay organized. With its drag-and-drop pipeline and powerful reporting, it simplifies follow-ups and helps teams close more deals without complexity.
Vtiger combines sales, marketing, and helpdesk modules in one platform. With built-in phone, email, and campaign tracking, it’s ideal for businesses looking for a unified customer experience without the high cost of enterprise tools.