AKASH TONASALLI — WORKSHOP PLAN ======================================================== DIGITAL MARKETING WORKSHOP -------------------------- A campus-friendly, practical introduction to digital marketing — how SEO, social media and ads work, and the career paths they open up. AT A GLANCE Duration: 1 day or 2 days Format: College · Corporate · Open batch Delivery: On-site or live online Group size: Up to 150 participants WHAT PARTICIPANTS LEARN 1. Digital marketing basics — How the funnel and every major channel fit together. 2. SEO essentials — How Google ranks pages and quick on-page wins. 3. Social media marketing — Content, Reels and platform strategies that work. 4. Google & Meta ads — How paid campaigns are planned and measured. 5. Analytics basics — Reading GA4 data to make better decisions. 6. Careers in digital marketing — Roles, salaries and how to build a portfolio. SESSION AGENDA 1. [60 min] The digital landscape — Channels, funnels and how businesses grow online. 2. [75 min] SEO & content — Live walkthrough on a real website. 3. [75 min] Social media & ads — Build a sample campaign together. 4. [45 min] Analytics & AI tools — GA4 basics and AI tools marketers use daily. 5. [45 min] Careers & Q&A — Roles, skills and next steps. WHO SHOULD ATTEND • College students (any stream) • Freshers exploring careers • Business owners • Marketing and sales teams TAKEAWAYS • Digital marketing starter toolkit • Mini campaign plan built in the session • Career roadmap and resource list • Participation certificate ======================================================== Book: +91 99015 53321 · info@digitalakash.in · wa.me/919901553321