Digital Marketing Top Technologies in 2024

1. Video Marketing Trends

Video Marketing

One of the best way to do marketing is video marketing as an important aspect of their marketing strategies and Create a video based on how to use a product exiting and new product. Promoting a new services purpose, video marketing plays important role in the growth of business and is expected. To change the way business houses communicate with their prospective consumers.

Go Live (Live Stream) videos are becoming increasingly popular because you can reach many audiences at less cost.

Resource to Learn Video Marketing –

Animoto

Hubspot

2. Artificial Intelligence

Artificial Intelligence

Artificial intelligence (AI) is an branch of computer science it gives special importance to creation of intelligent machines that work and react like humans.

Few of the activities can do using AI

  • Voice recognition
  • Learning
  • Planning
  • Problem solving

Resource to Learn Artificial Intelligence –

Medium

3. Chat Bot

Chatbot

A bot program developed to respond with human users, especially over the Internet.
Chabot’s are avoiding human manual works and Chabot’s are playing important role in responding to online queries easily.

Benefits of Implementing Chabot for Your Business

  • Works Like 24*7 Support
  • Immediate Customer Assistance
  • Increase Leads
  • High Customer Engagement
  • Automation of Repetitive Work
  • Cost Savings

Resource to Implement Chat Bot –

Collect Chat

Engati

4. Content Marketing

Content Writing

Content marketing is a old marketing technique of generating and contributing valuable, relevant and consistent content to attract and acquire a clearly defined audience

Types of Content Marketing

  • Infographics
  • Webpages
  • Videos
  • Podcast
  • Book

Resource to Learn Content Marketing –

Curata

Inside

5. Voice Search

Voice Search
Voice searching is a latest technic of search which allow users to search the Web content using by talking rather than typing.

Voice Search

Backlink

6. Influence Marketing

Influencer marketing is the latest marketing method of identifying, researching, engaging and supporting the people who create online Conversations that impact your own brand, programs, products, and services.

  • Benefits of Using Influencer Marketing
  • Faster way Builds Trust
  • Improves Brand Awareness

Coursera

markgrowth

About the author

Akash Tonasalli is a Digital Marketer, Web Developer, SEO Analyst, Consultant and Trainer from Bengalore, Karnataka.